Facebook's immersive media head on why 360 video may need its own app ~ 101feeds

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Most Silicon Valley heavyweights don't take time out from their office job to get face to face apex predators.

Eric Cheng is the head of immersive media at Facebook, but he's also a professional underwater photographer who uses his work to call for shark conservation.

In Sydney to promote Tales by Light Season 2, a photography adventure series set to air on the National Geographic in late October, Cheng sat down with Mashable to discuss the future of 360 video on social media and how his work as a photographer influences his approach.